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Roland ProAV and Charmex sign a European distribution agreement


Barcelona, December 22, 2020.-

Charmex, a leading B2B provider in the audiovisual sector, is pleased to announce that it has reached an agreement with Roland ProAV to distribute professional video and audio solutions of Japanese origin in Europe.

The Roland ProAV product portfolio ranges from a simple solution to a very complete and compact video mixer with many functionalities for signal processing. Both video and data can be mixed and streamed, up to 4K UHD resolution and in all formats. All-in-one solutions including audio mixing.

The addition of this range of products will allow Charmex to continue to offer its customers added value, as well as new business opportunities, with a number of useful video tools such as small matrix switchers and converters. Very interesting devices for the rental market and for installations.

Santiago Verdú, Managing Director of Charmex, sees a great opportunity in this new partnership: "In recent years, we have invested heavily in advanced video presentation technology for large productions and high-end applications. We note that there is also a great demand in solutions for smaller scale applications such as corporate events where limited technical expertise is required. Roland offers a reliable Japanese quality product at an affordable price, and that is exactly what a significant portion of our customers expect today. "

Fran Gallego, Roland ProAV Sales Manager for Southern Europe continues: "The reputation of Roland products has increased enormously due to extensive use and thanks to our good reputation in recent years. A strategic partner like Charmex allows us to increase our reach and further refine the experience we offer our users. The Charmex group's working method is fully in line with our own philosophy: a professional audiovisual product is a business asset that you can expect to offer the functionality to turn a creative idea into actually with efficient, reliable and accessible solutions. Therefore, we are delighted to continue building the success of Roland ProAV in Iberia with a value-added B2B distributor like Charmex, where our customers are always guaranteed leading service at all times. "

As part of its ongoing channel training program, Charmex will offer demonstrations, technical and commercial training on products from the Roland ProAV catalog in both Spain and Portugal.
Roland ProAV and Charmex sign a European distribution agreement
What's New: Ultra Scaler VC-100UHD and the P-20HD Video Instant Replayer

Roland adds the new Ultra Scaler VC-100UHD and the P-20HD Video Instant Replayer to its portfolio of solutions.

The VC-100UHD is a processor that allows users to connect 4K and 1080p video sources and distribute them to multiple destinations at once: including 4K LED video walls, HD displays, and USB 3.0 streaming. It also supports high frame rates of up to 240 Hz, ideal for use in eSports.

And with the P-20HD, they add the magic of instant replay to local productions. Thanks to intuitive controls and the device's built-in color LCD screen, a single operator can make replays of the action allow fans to relive important moments.

The P-20HD solution natively records in H.264 directly to SDHC cards so files can be uploaded to most platforms without the need to go through any intermediate conversion steps.