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Digital AV Vilasana is a small town of 700 inhabitants located in the region of Plana de Urgel (Lérida) and is known for hosting the largest pond in Catalonia (Estany d'Ivars i Vila-sana), which has an important biological diversity, place In which the
Vilasana Audiovisual Immersion Center (CIM) has just been inaugurated.
This center is part of the Viure al Poble program which aims to boost the tourist and cultural offer of the region, and also includes an information point and a tourist route. The project has had a total investment of 200,000 euros financed equally by the
Vilasana City Council and European funds ERDF.
The agency of communication, branding and corporate architecture
Inside Consultores , located in Barcelona, was in charge of designing the tourist route and the center of immersion. And for the latter was supported by
Creative Rent , a specialist in audiovisual facilities based in Tarragona, which made the installation and start-up of all audiovisual equipment, as well as the training of people who would then be in charge of its operation. The audiovisual equipment was acquired through
Charmex .
Inside Consultores has created in the CIM a room equipped with a screen of 10 meters long by two high and a radius of curvature of 90 degrees. This display has anthropometric measurements, ie its size relation with a person causes a spatial identification effect. Just in front a small round platform has been placed and then there are the stands with a radius of curvature inverse to the screen.
What Inside Consultores wanted to achieve with this form is, from an aerial perspective, to simulate the waves created by a drop when falling on the water. The stage would be the drop and the screen and the stands would be the waves.
In this environment is projected a film of 14 minutes made specifically for this project, La pel.licula de l'Estany, where you can see the pond from different points of view. The documentary was filmed in 4K in the super panoramic format of the room, and was filmed by night, by day, at dawn and dusk, with different climatic conditions, and using techniques such as time-lapse and aerial recordings with drones. Its aim is to offer the viewer an immersive audiovisual sensation of what Estany d'Ivars i Vila-sana is like.